The Jerudong Fish Market is a popular destination, and one of the largest markets in Brunei. Located at the Jerudong Beach, which is a busy area where people are able to see different perspective of life – mainly the life of a fishermen and fishmongers at the market.

The area has since become a go-to for both locals and expats to obtain fresh fish. While it is known for its wet market, there is also a designated area to purchase local fruits and vegetables.

“As early as 3am, fishermen can be seen speeding out to sea. They will return around 8am to sell their catches here at the market. Those who go to sea at midday are usually back by 3pm with their fresh produce,” said Ali Hasan who has been selling at the market for 3 years.

Photo: Sutera/ Amirul Sabtu

The market is open from 9am to 6pm daily, and the produce they sell usually varies. However about 80% of the fish sold are from Brunei and the rest are imported from neighbouring countries such as Malaysia.

While the market is open daily, Friday and Sunday would be the day when the place is visited the most.

“The fish sold here varies due to some fishes only available in certain months. The most common types of fish available here are red snapper, sardine, grouper and stingray. Besides that, prawn, crab and squid can also be seen on displayfor the public to buy at the market,” said Husein, a local fishmonger who has been around for 10 years.

“Because the market is so near to the beach, visitors who come early are able to witness the fishermen coming back from sea. This is unique as people usually just see the fish being sold in market,” said Husein about the place.

Despite its run-down facade over the years, people still frequent the space and the sellers hope that there will be more improvement works to sustain the market and make it more appealing to the public.

How to get there: The market is located at Jerudong Beach, which is a 20 minute drive from Bandar Seri Begawan.  For easier navigation, you can find the place on Google Maps

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