Late last year, Nimanja launched their first physical store at Gadong area in the Brunei-Muara District. On 28th April 2018, the pet shop held a grand opening for its second location at the Belait district.
“Back in 2016, when we were still an online store, we’ve noticed there was a significant demand coming from Kuala Belait (KB). Due to the logistical pressure we were facing a lot on a daily basis, we thought to ourselves, we might as well open a branch to cater to those who are living in the district” said Anderson Lim, the managing director of Nimanja in an interview with Sutera.
The overall concept of the store and its items in Kuala Belait store is the same as the branch at Gadong. There are some minor differences in they shelves – Lim’s intentions to stock more items for the second installment. Of course, customers can still order online if the items they are searching for are not available at the Belait Branch.
“We tried to create the same shopping experience with the one in Gadong and after opening up the shop about a month ago, we saw a decrease in online shopping for Kuala Belait,” added Lim.
As a pet owner, having a store nearer to home is more convenient compare to having to go for an hour and a half drive to the Brunei-Muara District. After all these years, the patrons in Kuala Belait can finally fulfill their pets’ needs in their very own hometwon.
We at Sutera would like to wish Nimanja a big congratulations on the opening of their second